How you respond to email inquiries translates into the number of inquiries that then convert to clients. Your initial response to a wedding inquiry is vital, because it sets the tone on a variety of levels -- from how your client can expect you to communicate in the future, your level of expertise, and the overall experience that is unique to you and your studio.
I am so excited to be sharing exactly how I respond to a wedding inquiry in my inbox! I struggled finding my professional voice but over the years I have refined my style to reflect the experience my clients can expect.
This e-mail template is the initial reply to send out when you receive a wedding inquiry. This template will guide you in the questions you should be asking to get as much personal client information as possible. Having this information is paramount, as it will guide you in whether or not each bride is your ideal client. Not every inquiry is a good fit, and your goal should be to find events that are a perfect fit for you and the bride inquiring. These questions will also serve as a guide when you set up your consultation so you will be able to anticipate your clients wants and needs, showcasing your skill, expertise and personal touch!